The concept of content marketing is quite simple – it is a creative tool used to connect with your current and future audiences. It describes your brand in the most authentic way possible, letting customers learn more without feeling the pressure of buying something....
6 Reasons Your Social Media Strategy Needs Content Marketing Content creation is one of the most important aspects of your brand’s online presence. When content marketing is executed correctly, customers will feel that they have gained trust, knowledge and confidence...
The marketing world has been taken over by the influence of social media. Years ago Facebook and Instagram were used as platforms for users to update their friends and family on what’s going on in their lives. Today businesses have taken advantage of these platforms...
I’ve worked with hundreds of clients developing their social media strategy and have seen the amazing effect it has had on their success.