Facebook For Business

My Handy Guide to Facebook Marketing Terms

Whether you’re a novice or experienced Facebook marketer, it’s easy to get tripped up on terminology. The social network has an extensive vocabulary that you’ll probably never be quizzed on, but knowing the difference between terms such as “total reach” and “organic...

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Facebook Advertising 101

Why advertise on Facebook? Facebook advertising allows businesses to promote custom ads or content targeting a specific audience, with costs varying based on the reach and engagement the ad receives. Facebook ads can appear in your target audience's News Feed or right...

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An EPIC Guide to Promoting Facebook Events

If your business or non-profit is hosting an event and you want the word to spread, Facebook Events is a great place to start. However, simply creating an event in Facebook does not equate to a successful event and large turn-out. There’s more work to be done to get...

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Marketing Your Business Just Got Easier

Hey there, I just wanted to stop in and tell you about a new Marketing Tool that I have been utilizing to drive traffic to my Facebook Page and Website for a few months now. I am loving the results and feel confident that it would be a great tool for you also....

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My Top Four Tips to Getting Over Your Fear of Video

We Are Our Own Worst Critics Video is so hard. We are most definitely our own worst critics. A client once told me she refuses to turn the video on during our Zoom Coaching Session because she spends the entire call being critical of herself. That sort of defeats the...

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Facebook and Instagram: A Tale of Two Feeds

I’ve told clients for years, you don’t have to be everywhere, and that it is best to be really good at one social media platform, rather than mediocre at several. However, I also believe that you need to at least understand what’s available and make an informed choice...

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5 Tips for Businesses to Leverage Social Media on Weekends

Do you have a Weekend Social Media routine? As a business, you need to remember that social media is 24×7, you don’t have an off on any given day. You need to be ready with a plan-of-action for through the week, and the weekend as well! Scheduling posts, being less...

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3 Ways to Improve Your Facebook Ad Results

Do you want to get more out of your Facebook ads? Are you looking for ways to make your campaigns more cost-effective? Some simple tactics can help you maximize the performance of your Facebook campaigns, especially if you’re on a tight budget. In this Coaching...

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Boost Engagement with my Top 5 Social Media Hacks

When it comes to effectively reaching your audience, I think it’s safe to say that you are reading this because you understand the important role that social media plays in the growth of your business. You have already realized that your audience seem to live on...

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