My Handy Guide to Facebook Marketing Terms

My Handy Guide to Facebook Marketing Terms

Whether you’re a novice or experienced Facebook marketer, it’s easy to get tripped up on terminology. The social network has an extensive vocabulary that you’ll probably never be quizzed on, but knowing the difference between terms such as “total reach” and “organic...
The Allison Rose Guide to Understanding Your Facebook Insights

The Allison Rose Guide to Understanding Your Facebook Insights

If social media marketing were as simple as choosing a platform based on sheer volume, Facebook – with nearly 2 billion monthly active users – would win hands down. Since it’s not that simple, let’s talk about how best to understand social analytics insights on the...
Facebook Advertising 101

Facebook Advertising 101

Why advertise on Facebook? Facebook advertising allows businesses to promote custom ads or content targeting a specific audience, with costs varying based on the reach and engagement the ad receives. Facebook ads can appear in your target audience’s News Feed or...
An EPIC Guide to Promoting Facebook Events

An EPIC Guide to Promoting Facebook Events

If your business or non-profit is hosting an event and you want the word to spread, Facebook Events is a great place to start. However, simply creating an event in Facebook does not equate to a successful event and large turn-out. There’s more work to be done to get...
Marketing Your Business Just Got Easier

Marketing Your Business Just Got Easier

Hey there, I just wanted to stop in and tell you about a new Marketing Tool that I have been utilizing to drive traffic to my Facebook Page and Website for a few months now. I am loving the results and feel confident that it would be a great tool for you also....
My Top 10 Tips to Growing and Managing a Thriving Facebook Group

My Top 10 Tips to Growing and Managing a Thriving Facebook Group

Building a Facebook Group is a relatively new way to grow your business. Build it from the ground up, attract groups of your ideal clients, bunch them together, get them talking, and then sell to them. Sounds super easy and ideal, right? Well, it is and it isn’t. Many...

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