Are you on Instagram?
If not, you’re probably the only one left. 🙂
Instagram is ON FIRE! And businesses are now using it to boost traffic and sales.
In this Coaching Blog, I’ve listed 25 of the most popular Instagram hashtags so that you can use them to increase your follower count.
Using the hashtags listed below will significantly increase your exposure on Instagram.
And more exposure means more followers and more engagement!
Most people just wing it when deciding on hashtags, using spur-of-the-moment ideas like #manthisisagreathashtag
But nobody is following that hashtag so you can’t expect much action from it.
It’s better to use hashtags that are practically always trending on Instagram. That way users who follow the hashtags may Like & interact with your posts when they see them in the feed.
1. #love
More than 696 million Instagram posts have the #love hashtag!
2. #instagood
This hashtag has appeared on about 314 million posts.
3. #me
More than 297 million posts have the #me hashtag.
4. #tbt
This is a popular hashtag for those learning how to market on Instagram.
Also known as “Throwback Thursday”, the hashtag encourages people to post images from the past. It’s appeared on more than 272 million posts.
5. #cute
This hashtag has appeared on more than 258 million posts!
6. #follow
The #follow hashtag has appeared on more than 258 million posts. Most of these people were likely seeking new followers.
7. #followme
Another attempt to get more Likes and followers on Instagram, this hashtag has been used about 238 million times.
8. #photooftheday
Reserved for your best shots… 237 million posts & counting!
9. #happy
The #happy hashtag has appeared on some 220 million posts.
10. #tagforlikes
This popular hashtag asks people to tag them in posts so they can get more Likes.
Does it work? Regardless, the hashtag has appeared on 220 million posts.
11. #beautiful
Instagram users have typed this hashtag more than 212 million times.
12. #girl
The #girl hashtag has been used more than 202 million times!
13. #like
This hashtag has been used more than 193 million times.
14. #selfie
One of my favorite Instagram posts is the selfie — and selfies work great for social media marketing!
This hashtag has been used 185 million times!
15. #picoftheday
Similar to #8 (#photooftheday), Instagram users have used this hashtag more than 174 million times.
16. #summer
Surprisingly, this seasonal hashtag has been used 168 million times.
17. #fun
#Fun made the top 20 with 163 million posts.
18. #smile
This cheery hashtag has been used about 161 million times.
19. #friends
Friends are a big part of many people’s Instagram experience. The hashtag has been used 160 million times.
20. #like4like
People use this hashtag to get others to “Like” their posts in exchange for Likes.
It’s also an easy way to get more Instagram followers. The hashtag’s been used 159 million times.
21. #instadaily
The #instadaily hashtag has been used 154 million times.
22. #fashion
Since Instagram is huge for fashion, I’m not surprised that this hashtag has been used 146 million times.
23. #igers
This hashtag — short for “Instagram Users” — has been used 144 million times.
You’ll have no problem finding photos with #igers.
24. #instalike
I’ve had success using this hashtag. And it’s appeared on Instagram 135 million times.
The #instalike hashtag really works!
25. #food
And this last one was no surprise at all! The #food hashtag has been used 133 million times.
Expert Tip: Use Instagram Hashtags Wisely
Definitely consider hashtags when deciding what to post on Instagram — but don’t overdo it.
Too many hashtags make your posts look clumsy!
Try putting a few in the post & adding more in the comments.
Experiment to find out what works best with your followers.
Now that you are armed with 25 great Hashtags, get on Instagram and start using them!


